Dani Pedrosa starring in the new Repsol tv campaign

The new Repsol advertising campaign its shown on all Spanish TV channels

© Repsol Media Service. The new advertising campaign of Repsol in the 2007 MotoGP Motorcycling World Championship has started today, Monday. For another year, Repsol and Dani Pedrosa will be together in the Repsol Honda Team, with the firm objective of becoming aspirants to the world championship title and as last season, the young Spaniard rider is the main character of this years campaign.

Repsol use competition as a testing bench to produce the best products that will be available to general users, continue staking on getting closer to their customers. From Monday, 19 March, the new Repsol advertising campaign will start on all Spanish TV channels, with a clear and concise message: "You might not know who is Dani Pedrosa, neither get excited with an overtaking manoeuvre nor know what slipstreaming is, but the experience gathered by Repsol in high-level competition serves to constantly improve our products, those products that will later be used by the general public."

© Repsol Media Service. Dani Pedrosa, who was the main character of the last Repsol advertising campaign in 2006, will be playing the leading role of this new spot as well, this time however co-starring with a stranger, representing all anonymous users of the Repsol products. After the shooting, Pedrosa declared, "shooting a spot is always an exciting experience and I'm always surprised when I see the result on TV. I think that this spot is a way to support and to show the effort and the work of Repsol and their engineers, to offer the best products to their final users."